Outdoor Advertising Market in India and Cities

Hoarding Outdoor Advertising Media
Outdoor Advertising

Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar venues. OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative.

The OOH advertising industry in India includes more than 3,000 operators in 27 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses. Currently, India is the largest markets for OOH, respectively.

Hoarding Outdoor Advertising Markets in Indian States:-

· Maharashtra

· Gujarat

· Delhi

· Goa

· Punjab

· Uttar Pradesh

· Karnataka